Paste a URL
Homepage or pricing page of a public competitor. Optional: add your own URL for a light “vs you” contrast.
Paste a competitor URL. Get a founder-ready brief.
RivalBrief turns a public product page into a structured competitor brief — positioning, ICP hypotheses, pricing signals, features, and opportunity moves — in minutes. No calls. No agency. No busywork.
No credit card for your free trial credit. 1 credit = 1 brief · pricing-only check = ½ credit.
Built for indie hackers & solo SaaS · Self-serve · EN-first
Real output excerpt — Linear pricing page, 16 Oct 2026:
“No monthly billing option visible → cash-flow friction for small teams.” Opportunity move: “Test a ‘pay monthly at same annual rate’ toggle on your own pricing page.” — read the full sample brief (hypotheses labeled; verify on source)
How it works
We fetch public pages
We read up to two public pages (e.g. home, pricing, features or about). No login walls. No scraping behind auth.
Get your brief
Snapshot, messaging, ICP hypothesis, pricing signal, feature clusters, strengths/gaps, and 3–5 opportunity moves — plus sources and confidence notes.
What's inside every brief
- SnapshotName, one-liner, category, CTA
- Positioning & messagingHero, value props, tone
- ICP hypothesisWho they seem to sell to (labeled as hypothesis)
- Pricing signalPublic plans if visible
- Feature landscapeClustered from the site
- Strengths / gapsEvidence-based hypotheses
- Opportunity movesActionable ideas for your product
- Sources & confidenceWhat was found vs. inferred
- What changed since last timeBrief the same competitor again in the same browser: added, removed or changed plans, prices, headline and features vs. your previous snapshot, with both dates
- Pricing-only mode½ credit: just the plans and prices from their pricing page, stamped “captured on” with the date, plus price changes since your last check
Who it's for
Solo founders validating pricing or positioning
Indie hackers shipping weekly and watching rivals
Small product marketers who need a fast snapshot — not a retainer
Not for: enterprise CI teams, due diligence, or anyone expecting guaranteed completeness or human research.
Pricing
All prices in USD. Estimates for planning; checkout shows final total.
Free
$0
- 1 free trial credit (lifetime · 1 credit = 1 brief)
- Full brief structure
- Markdown view + copy
- Branded PDF export
- Optional “vs your product” contrast
Starter
$29 / month
- 15 credits / month
- Branded PDF export
- Email support (async)
Builder
$49 / month
- 40 credits / month
- Everything in Starter
- Best for weekly competitor checks
Secure checkout via Stripe. Cancel anytime in the billing portal.
Already subscribed? Manage or cancel your plan here.
FAQ
Is this legal / scraping?
We only fetch publicly available pages you point us at, with rate limits and page caps. We do not bypass logins or paywalls.
How accurate is the brief?
It's an AI-assisted summary of what we could fetch. Hypotheses are labeled. Always verify critical numbers on the source site.
Do you offer calls or custom research?
No. RivalBrief is self-serve by design.
What happens to my URLs?
Used to generate your brief and operate the service. See our Privacy Policy. Don't submit secrets or non-public URLs you aren't allowed to process.
Can I cancel?
Yes. Cancel anytime yourself in the Stripe billing portal (button above in Pricing).
Ship smarter competitive checks — without the research rabbit hole.
MVP is live — generate your first brief with one free trial credit.
Generate a brief — 1 free trial creditor email hello@rivalbrief.ai